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Although India is perceived as a country famed for its entrepreneurial spirit, the reality is that the mortality rate for start-ups is pretty high. It is estimated that over 90 per cent of enterprises fold up because they lack long-term strategy, scalability, ability to evolve and, most importantly funding.

At a time when telecom companies globally are feverishly devising applications for fancy i-phones and Blackberrys, along comes Jigsee, a video streaming service which works on the cheapest of handsets. 

For this Canadian-Indian start-up, it’s a way of converging entertainment, education and information and making all three accessible for the masses through the ubiquitous cellphone.

A `999 handset will do just fine even with limited memory, low processing power and a shorter battery life. Jigsee works on slow wireless networks too. All for free.

Indian companies have a long way  to go in declaring what they do by way of corporate responsibility and linking  it to their business strategies. A study done by KPMG, the management  consultancy, of 100 listed companies by revenue shows that just 31 of them  report on corporate responsibility and of them only 18 file sustainability  reports. Most companies refer loosely to  their involvements in education, health care and community development. They  prefer to talk of success stories and are mostly silent on their shortcomings.  A mere 16 companies in the survey have a corporate responsibility strategy in  place.